SEO stands for Search Engine Optimization. It is basically a technique used while publishing a web to increase the visibility of the web in Search Engine. SEO technique not only increases the visibility of the website but also drives more traffic to the site. SEO holds a big hand in the growth of business and to achieve the business objectives. SEO is a major tool to increase organic traffic to the website. It is a great cost –free method to rank the website in Search Engine Result Page. In result pages, only top 5 website links have the chance to get clicked or viewed by the users. Through SEO we are increasing the visibility of the website. SEO generally makes your website, pages, blog easily accessible to the users.